About Us

Advertising To U is a company of online advertising, located at Subang Jaya, Selangor, Malaysia.

Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. It includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising.

Like other advertising media, online advertising frequently involves both a publisher, who integrates advertisements into its online content, and an advertiser, who provides the advertisements to be displayed on the publisher's content. Other potential participants include advertising agencies who help generate and place the ad copy, an ad server which technologically delivers the ad and tracks statistics, and advertising affiliates who do independent promotional work for the advertiser.

Why Online Advertising with a2u?

With the advertising of internet, web has become the most preferred medium for the businesses to promote their brands and services.

Traditional advertising involved putting up hoardings, billboards, distributing pamphlet hoping that customer would view them. But there wasn’t any way to measure the success of the advertisement.

With advertising on the web. One can easily track the success of the online campaigns and can know how many user have clicked on the ads.

Through Online advertising, we can reach out to the potential customer and ads will be displayed as per the interest of the users.

Online Vs Traditional Advertising




Traditional Advertising
  1. Done via hoardings, newspaper, Flyer and billboards.
  2. Reaching out to the potential customer is difficult and uncertain.
  3. Predicting the behaviour of targeted audience is difficult.
  4. No Interactivity.
  5. Success of the campaign cannot be tracked easily.
Online Advertising
  1. Done via online banners, email, Mobile apps, interactive ads, and button ads.
  2. Ads are shown to the users as per their interest.
  3. Various online tool provide stats which tells the behaviour of the user and as per the data we can modify the campaign for better results.
  4. User can interact with ads through various options like clicking the ad, downloading, signing up.
  5. It’s very easy to track the no. of users interacting with the ads and what ads are doing better as compared to others.
Advantages
  1. Social websites provides the advertisers with the opportunity of attracting larger audience as the no. of users on social website is enormous.
  2. Increase in usage of mobile has resulted in social sites being accessed through mobile. So, it’s easier to reach out to more no. of people.
  3. Social sites get audience from different region, people pf different age group and interest. So, advertiser can target specific audience depending on his campaign.


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